Having an immense amount of patience: Not only is this is a time-consuming process, but it is also one filled with incredible highs and lows. You cannot be indecisive: Regardless of how big or small your business is, or how long you’ve had it for, there are going to be an abundance of valuable decisions you’re going to have to make for the breakthrough you have in mind. Put in tons of time and effort: Starting from scratch isn’t easy, nor is it a quick process. It takes a lot to put your business in the spotlight - which is usually a sizable amount of working extra hours and giving up your free time.